Sample Curriculum for the Bachelor of Science in Applied Communication Studies
Track Option: Public Relations
Year 1 (Fall Semester)
(3) ACS 101 Public Speaking or ACS 103 Interpersonal Communication Skills (BICS, ERGU or EREG)*
(3) ENG 101 English Composition I
(3) RA 101 Reasoning & Argumentation
(3) Breadth Fine & Performing Arts (BFPA)
(3) Breadth Humanities (BHUM)
(1) FST 101 Succeeding & Engaging at SIUE
16 - Total Credits
Year 1 (Spring Semester)
(3) ACS 103 Interpersonal Communication Skills (BICS, ERGU or EREG)* or ACS 101 Public Speaking
(3) ENG 102 English Composition II
(3) QR 101, MATH 150 or Higher
(3) U.S. Race, Gender, and Equity (ERGU) or Global Cultures, Race, and Equity Education (EREG)*
(3) Breadth Life Science (BLS)
15 - Total Credits
Year 2 (Fall Semester)
(3) ACS 213 Introduction to Public Relations (HUM)
(3) ACS 312 Public Relations Theory and Application
(3) Breadth Physical Science (BPS)
(2) Health Experience (EH)
(3) Life, Physical or Social Science with a lab (EL)
14 - Total Credits
Year 2 (Spring Semester)
(3) ACS 200 Advanced Public Speaking (HUM)
(3) ACS 313 Public Relations Writing (HUM)
(3) Life, Physical or Social Science with a lab (EL)
(3) Life, Physical, or Social Science
(3) Elective
15 - Total Credits
Year 3 (Fall Semester)
(3) ACS 329 Communication Research Methods (BSS) or ACS 330 Theories of Communication (BSS)
(3) ACS 315 Technology Applications in Public Relations (HUM)
(3) ACS Track Recommended Elective
(3) Interdisciplinary Studies (IS)
(3) Minor
15 - Total Credits
Year 3 (Spring Semester)
(3) ACS 329 Communication Research Methods (BSS) or ACS 330 Theories of Communication (BSS)
(3) ACS 413 Case Studies in Public Relations
(3) ACS Track Recommended Elective
(3) Minor
(3) Minor
15 - Total Credits
Year 4 (Fall Semester)
(3) ACS 414 Public Relations Campaign I: Research and Planning
(3) Life, Physical or Social Science
(3) Elective
(3) Minor
(3) Minor
15 - Total Credits
Year 4 (Spring Semester)
(3) ACS 415 Public Relations Campaign II: Implementation and Evaluation
(3) Elective
(3) Elective
(3) Elective/Minor
(3) Minor
15 - Total Credits
Total Hours 120
* If a course satisfies both the EREG and ERGU requirements, students will be given credit for one of the attributes and need to take a course that fulfills the other attribute.
Students wishing to obtain a Bachelor of Arts must take two semesters of the same foreign language, rather than life, physical or social science courses.
Transfer Students: To maximize your transfer experience, complete the bolded courses/requirements pre-transfer and satisfy either the Illinois Articulation Initiative (IAI) General Ed Core or receive an AA, AS, or AAT (early childhood, special ed or math) degree from an IAI community college. If 'Minor' requirements are shown, discuss careful course selection with the academic advising contact listed. Visit the transfer credit website to find course equivalency guides.