Vanity URL Requests
Only use vanity URLs when necessary. Not every link needs to be a vanity URL. Vanity URLs are typically only used as part of a larger marketing strategy with offline materials/publications and/or when targeted online tracking and analytics are required. All vanity url requests must follow our URL design guidelines. Please allow five business days for development. If creation of vanity url is urgent or if is is not live within five business days, please contact our Interactive Media Information Specialist.
Requestors are responsible for all vanity urls developed without a take-down date. Vanity urls will be sent to requestors once a year for review to be extended or deleted.
Review Current Vanity/Redirect URL Listing