Graphic Design
Design plays a key role in establishing the look of SIUE marketing initiatives. From posters and award-winning brochures promoting academic programs, to annual publications for academic units, student recruitment pieces and advertising, UMC's graphic design team creates a variety of projects that visually represent SIUE's brand.
SIUE is intentionally building reputation locally, regionally and nationally. Consistent and coordinated use of the wordmarks and logos, a distinct color palette, and consistent font use all help create a unified visual identity. This consistent visual identity reinforces awareness and familiarity with SIUE and helps promote its excellence. Any design project bearing SIUE trademarks must be reviewed and approved by University Marketing and Communications, whether it is produced internally or externally. The graphic design staff is available for project consultation, and wordmark and logo assistance.